I was waiting for the Don Pardo obit like a horror-film audience member peeking through hisser fingers, but when it finally came it was still a shock. “A light just went out,” as they say when somebody important to you passes away. Well, one just did last Monday, an announcer so strong and true that he was still strappin’ on the cans at age 96.
Don Pardo had been active since the heyday of radio, but he was best known to those of a certain age for his work on tv game shows, especially THE PRICE IS RIGHT and the original JEOPARDY!, the network version hosted by Art Fleming. (The Alex Trebek JEOPARDY! is syndicated.) We knew his voice because it was rock-solid, and we knew his name because the hosts of those shows would often call out to him on the air: “Don Pardo, tell her what she’s won!” His only real competition was a guy named Johnny Olson, who announced all the Mark Goodson-Bill Todman game shows and THE JACKIE GLEASON SHOW. Olson’s was the very excitable tenor voice that made a catchphrase out of the words “COME ON DOWN!”
So, in 1975, when Lorne Michaels hired Pardo to announce SATURDAY NIGHT LIVE (originally called NBC’S SATURDAY NIGHT) it was certainly through a gauze of irony. The hippest thing on tv, billboarded by an ancient Mr. Game Show? And Pardo did indeed have enemies among the hipsters, including the curmudgeonly Michael O’Donoghue, who also loathed the Muppets with which he was forced to share the stage in the early days. When O’Donoghue briefly took over after the disastrous Jean Doumanian season, he tried to throw Pardo out along with the rest of the “old guard,” including longtime director Dave Wilson.
But Pardo and his strange stretched syllables had already become as totemic to SNL as Lorne himself. The record will show that Don Pardo billboarded SNL episodes for 38 seasons, missing only season 7, when Lorne too was gone, even though Pardo flubbed the name of the “Not Ready For Prime Time Players” on the first live broadcast. (There were a few more flubs that night, making the experiment even more thrilling: it was actually live.)
I’d wager most everybody who has ever been connected with the show, even those who hated the experience – and there are plenty of them – have “something in their eye” right now in memory of Don Pardo. Even we simple fans do. He was the sound of American comedy through thick and thin, his dulcet tones matching and encouraging our own excitement. Goodbye, Mr. Pardo, and please give our regards to Belushi after first slapping him around a bit for leaving us far too young. You showed us, and told us, how to do it right.
9/19/14: Today we learned that former longtime cast member Darrell Hammond, the impressionist who actually subbed for Don Pardo a couple of times when the elder voice was ill (and completely fooled us!) will be SNL’s new announcer, but as himself: the “Don Pardo voice” will be permanently retired out of respect.