A Tale Of Two Headlines

Compare these six-column banner headlines on Monday morning, reporting the same story, the weekend box office:

Snow and a Shortage of 3-D Screens Keep Numbers Down for ‘Avatar’

‘Avatar’ Opens Strongly, in Test For Industry

Kids, which head appeared in a paper whose sister company released AVATAR? And which one in a fierce competitor based in a major metropolitan area?

For bonus points, which story did not use the words “fell short of industry expectations” and “plummeted”?


2 Responses to A Tale Of Two Headlines

  1. Steven Hicks says:

    Tom: As I read this, I immediately thought of the two front pages from “Citizen Kane,” the first trumpeting KANE ELECTED!, the second shrieking FRAUD AT POLLS!!!

  2. Tom Dupree says:

    Like they say, never pick a fight with a guy who buys ink by the barrel…

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